3 Types of Food Photos Every Brand Needs for the Holidays (Yes, You Need to Plan Now)

The holiday season may feel far off but in the world of food brands, now is the time to start building the visual assets that will drive your year end sales and engagement.

Planning your holiday campaigns early means having time to style, shoot, and deliver a custom image library that supports your promotions across every channel without the last minute stress.

Here are 3 types of images we recommend every food brand have in place before the holidays hit:

1. Lifestyle & In-Use Imagery

These are the warm, inviting images that help your product feel at home on the holiday table.

Think:

• A family passing a casserole made with your product

• A table setting with hints of the holidays for your special feature menu

• Holiday treats styled for a party scene

These images connect emotionally and they’re perfect for web banners, social media, and even print ads.

2. Product-Focused Hero Shots

You’ll need clean, polished product imagery that can be used for e-commerce listings, packaging updates, and email headers.

These are the “bread and butter” images that create a professional, cohesive brand presence no matter where customers encounter you or the brand your agency is representing.

3. Promotional Campaign Assets

Do you have limited time offers or holiday bundles? We’ll style and shoot images to match.

Whether it’s a holiday specific menu, seasonal packaging, or a special-edition product, having those visuals shot and edited early ensures you’re ready to promote across email, social, and digital ads.

Book Holiday Campaigns Now

Our schedule fills quickly for Q4, and we’re already planning ahead with several of our recurring clients.